Instagram explained that the "recommended for you" section is now being rolled out to all iOS and Android users. If you see something you don't like, you can temporarily hide "Recommended for You" posts by tapping the camera icon above the post and selecting "Hide". As the company describes it, the new feature will suggest posts for you, based on those that have been liked by other accounts that you follow. Unfortunately, this would need to be done for each individual "Recommended for You" post that appears in your feed.
The change is already causing controversy, with some Instagram users taking to Twitter to vent their anger. Instagram announced that 70% of Instagram posts weren't seen in 2016 - the "recommended for you" section is one way to alleviate this issue. They'll see things from their wider network, too - not entirely different from Facebook's new Explore feed, in fact. The feature will allow players to view suggested posts for its users on the basis of the likes and dislikes of its users.
Recommended posts might transform the way users interact with content on their feeds.
The injection of recommended content is a fairly big change for Instagram's feed - perhaps one of the largest since the switch from the chronological feed to the algorithmic one, or the introduction of ads. But under the new system the posts will show up in normal feed.
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Just this month, they actually let users follow hashtags and see posts that use this on their feed.
There's no doubt that there will be a number of users who will not like the "recommended posts" feature. But unlike the new hashtag support, which is an opt-in feature, the recommended posts is not and will show in all Instagram users' normal news feed.
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